Making Buses More Accessible Through Design
The Design Forum PowerPoint presentation discusses the importance of design in various industries, including transportation. The relevance of the presentation to buses is that it highlights the importance of good design in creating a positive customer experience and enhancing brand recognition. The presentation includes examples of successful design projects in transportation, such as the redesign of the London Underground map. The tips for effective design in the presentation, such as user-centered design and prototyping, can also be applied to the design of buses and bus services.